Pricing
What it costs
Real numbers, posted where you can see them. If your project doesn't fit these shapes, I'll say so before we start, in writing.
And here's the honest logic behind the low build prices: I'm not trying to make money on the build. I make my money by being the person who runs your website, month after month. That only works if the site is actually good - so it's actually good.
The Storefront
You need to exist online, look good, and be findable.
$500 build + $150/mo care plan
- A clean, fast site: who you are, what you do, where to find you
- Help writing the words and organizing your photos
- The search basics done right, so you show up when people look for you
- Hosting, backups, and updates included
- Up to 3 content changes a month: text me, it's done
The Front Desk
People book and reach you without playing phone tag.
$2,500 build + $200/mo care plan
- Everything in The Storefront
- Appointment and booking requests that land in your inbox or phone
- Confirmations and reminders sent automatically
- Forms that ask the right questions, so calls start halfway done
- Self-updating content where it makes sense: menus, schedules, events, directories
The Back Office
The spreadsheet becomes a system: quotes, orders, customers.
$5,000 build + $250/mo care plan
- Everything in The Front Desk
- Custom tools built around how you work: quotes, estimates, order tracking, customer records
- Your scattered data cleaned up and moved into one reliable place
- Plain-English reporting - see the week at a glance
- Room to grow without starting over
Every build comes with a care plan. That's the whole point: a website nobody maintains is how you got here.
The fine print, in large print
What the monthly covers
Hosting is included. Not an add-on, not a line item. So are backups, software updates, security patches, keeping the site fast and findable, and up to three content changes a month. One price. If I have to think about your website so you don't, that's covered.
Your domain stays yours
Your domain name is registered in your name, always. Every horror story about a web guy involves a hostage domain. Not here. Pay the registrar directly if you like, or have me manage it and I'll bill the registration plus a small fixed handling fee.
Outside services, quoted up front
Some tools run on an outside service (an AI service, a text-messaging provider, that kind of thing). When I manage one for you, you pay the vendor's price plus a small fixed markup, and you'll know both numbers before we build anything. The markup is there for a plain reason: a service that gets used heavily needs watching, and the watching is me.
Your Google Business listing
The listing that shows up on Google Maps is its own thing, separate from your website, with its own rules and upkeep. Every build gets your site ready to be found. If you want me to set up and manage the Google listing itself, that's an add-on we can price on the call.
More than three changes a month?
That's a design flaw, and instead of nickle and diming you, the website ought to be updating itself - the way The Cle Fix's menu does. We build that once, and you stop needing me for those changes. If it genuinely can't be automated, we add a monthly adjustment to accomodate the additional support.
How payment works
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20% to start
You get a working prototype - a real thing you can click, not a slideshow.
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30% when we build it out
The prototype becomes the real site, with your content in it.
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50% when it's live
The last half is due when it's done and on the internet. You're never paying big money for something you haven't seen.
If you ever leave
The domain is yours. The content is yours. I hand everything over in working order and help you move. No hostages, no hard feelings.
"Why not use Squarespace or GoDaddy?"
You should - if you want to run your own website. It's a decent solution, and it costs about $25 a month.
Here's what usually happens, though. You spend a Saturday picking templates. Another Saturday fighting with photos. The hours are wrong on the mobile version and nobody notices for a month. Then the holidays hit, you stop logging in, and a year later the site still says you close Sundays, and you haven't closed on a Sunday since 2023.
I'm $150 a month because I'm not selling you software. I'm doing the work. You text me "new hours," and it's done. That's the whole difference.
Quick answers
Can I get a website without the monthly plan?
Usually no - the plan is the product. A site with nobody behind it drifts out of date within months, and that makes us both look bad. If you're sure you just want a one-time build and a handshake, ask on the call and we'll see what makes sense.
What if my project is bigger than these tiers?
Then I'll tell you, with a written quote and real numbers, before any work starts. The tiers cover most small businesses; they're not a ceiling.
How fast will my site be done?
A Storefront typically takes a couple of weeks, most of which is getting your words and photos together, and I help with that. Bigger builds run three to six weeks. You'll see a working prototype early either way.
I already have a website. Can you just take it over?
Often, yes. If it's in decent shape, I'll move it to my hosting, clean up the worst of it, and put it on a care plan. If it's beyond saving, I'll say so, and rebuilding it usually costs less than you'd guess.
Do you do e-commerce or online ordering?
Yes - The Cle Fix takes orders through a menu that rebuilds itself every week. Ordering, booking, quotes: that's Front Desk or Back Office territory depending on the plumbing.
Want a real number for your project?
Twenty minutes on the phone. You'll get a straight answer, and if I'm not the right fit, I'll tell you that too.